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Jet Rodriguez

VP, Marketing

Pete Richardson is a host of exceptional ability. Studies show that a vast majority of guests attending events by Pete have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Jet Rodriguez

VP, Marketing

Righteous, Inc.

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05

Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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9:00AM - 10:00 AM

Main lobby

Arrival & Check-In

Get yourself checked in, say hello to colleagues and get ready for a fun day!

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Virtual Event
Mini-Challenges
Our Partners
Week 3 Page
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May 
17th
 at 
12:00am
 to 
May 
23rd
 at 
3:00am 
EDT

Hikes for Health Challenge: Week 2

Gear I Hold Dear

REI Co-op was founded in 1938, and it all started with an ice axe.  We LOVE our gear! This week's challenges focus on the gear that takes us to  magical outdoor places that bring us great joy.

Enter for a chance to win 2 weekly sweepstakes prizes by RSVPing for the Virtual Event, and by checking-off your completed challenges in the Quiz!

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Mini Challenges
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V I R T U A L   E V E N T

We Make the Gear: Inside REI Co-op Brand

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Thu. May 27th, 2021

7:00pm EST / 4:00pm PST

Meet the product designers of REI's award-winning gear! They'll be giving a peek inside the process of outdoor gear development and design, and share some of their inspiring stories, as well.

Enter for a chance to win an REI Co-op Traverse 32 Pack by checking the sweepstakes box in the RSVP form.

NO PURCHASE NECESSARY. Must be a legal U.S. resident; age 18+. Ends 5/30/21 at 11:59p.m. PT. Odds depend on no. of entries. VisitTERMS & CONDITIONS for full promotion rules, eligibility, and other details and restrictions.

Virtual Event: How to Build an Agile Events Program

Relax and relive the moment.

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Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of them. Then, replace the video by selecting it and clicking on the "Embed Options" tab on the right. Then, simply paste in the direct link to YouTube or Vimeo. Hide this element when you're finished.

 
If you would rather embed a video or stream from a different service, use the "Livestream - iFrame Block", which can be found hidden in the Layout Tab.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 

• How do I resize an iFrame?

• What's the difference between iFrame elements and Video elements?

• How do I embed webinars or livestreams using an iFrame element?

• What can I embed using an iframe into Splash?

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.


Need more help? Here are some great Help Center articles regarding embed best-practices:

 

• How do I resize an iFrame?

• What's the difference between iFrame elements and Video elements?

• How do I embed webinars or livestreams using an iFrame element?

• What can I embed using an iframe into Splash?

Agenda

7:00–7:10

All Speakers

Welcome Intro

Hosts will introduce themselves and get you up to speed on the webinar's agenda.

7:10–7:20

Sab Pell, Openform

Opening Remarks

Host Sab Pell will take you through the hot topics and best practices to move forward with.

7:20–7:45

All Speakers

Panel Begins

Open Q&A between guest presenters and attendees.

7:45-8:00

Jet Rodriguez, Righteous, Inc.

Closing Thoughts

Guest speaker Jet Rodriguez will keep us informed on what the future of virtual events will begin to look like.

Mini-Challenges

Complete these  challenges, then take the quiz to tell us! Also, answer some trivia and enter for a chance to win REI Flash Carbon Trekking Poles!

Challenge 1: Take your morning ritual outside

 Take time this week to make your morning beverage outside  - mindfully enjoy the process of creating your coffee or tea, and drinking it quietly while listening to the sounds around you.

GEAR RECOMMENDATIONS:  AEROPRESS GO TRAVEL COFFEE PRESS

Challenge 2: Give Gear a 2nd Chance!

Keep your well-loved outdoor equipment alive!

1. Revive Options: DIY at home or use REI Repair Services.

2. Trade-in at REI for gift cards... a new perk of membership!

3. Gift to a friend so they can enjoy the outdoors with you.


Challenge 3: Show us your boots!

Hike a new trail in your local area and snap a photo of your favorite trail footwear in action.  Show it off in this thread in our online community @ REI Conversations.

POST HERE: REI CONVERSATIONS

Challenge 4: Take this Quiz

Have you completed these challenges?  Take this fun quiz/survey to let us know! Enter for a chance to win REI Flash Carbon Trekking Poles by completing this survey!

 CLICK HERE FOR THE QUIZ!

Hey! Are you participating in the Atlanta version of Hikes for Health? You can do both! This expanded version of the event is made available to more hikers across the country!

ABOUT OUR PARTNERS

American Hiking Society

Celebrate National Trails Day on 6.5.21 0 A Day of Service and Advocacy for Hometown Trails

Find an Event
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National Forest Foundation

50 Million For Our Forests: A campaign to plant 50M trees across our National Forests

Learn More
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NEW! REI Co-op Hiking Boots

A first look at the new REI Traverse and Flash Hiking Boots made by our award winning Product Developers!

Read About the Boots
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Join the other Hikes for Health Weekly Challenges

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Vice President

Broker Garden

Week 1

Marketing Specialist

City Paradigm

Week 2

HR Officer

Furniture Control

Week 3

Job Title

Company Name

Week 4

Job Title

Company Name

Your Hosts

Sab Pell

CEO

OPENFORM

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Frank Sides

VP, Technology

TRUST THE PROCESS, INC.

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Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Check it out
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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04

IRL + URL: How to Blend In-Person and Virtual Events

Blending in-person and virtual experiences to create a hybrid event is one way event marketers can lean into this ever-changing operation, reach new audiences, and discover new growth.

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See you online.

© 2021 Recreational Equipment, Inc. All rights reserved. REI and the REI Co-op logo are trademarks of Recreational Equipment, Inc.

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Sab Pell

Sr. Director of Product Marketing

Openform

Sab Pell is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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